Trace brings the powerful concept of metric trees to life aligning an organization’s inputs against the desired business outcomes
By bringing metric trees to life, Trace aligns stakeholders across the org as the business strategy is represented via input levers and desired output KPIs.
Metric trees can model conversion funnels, growth equations, operational flows, or financial breakdowns.
Trace diagnoses drivers to empower growth, product, operations, finance and executive leadership teams.
Trace comes with a high-powered analysis engine that enables effortless metric deep dives.
Streamline your business reviews, and go deeper on your pre/post or controlled experimentation analysis.
Generate segments based on metric behavior. Analyze and export custom audiences for interventions.
"Trace quickly and comprehensively analyzes segment-level drivers of our key KPIs. We are running complex pre/post analysis with a few clicks. Excited to leverage Trace for our needs."
"Trace is taking a novel approach to unlocking the power of data for end consumers. By building on a semantic layer abstraction, Trace is targeting use cases that are entirely manual and tedious today - KPI root causing, experimentation, audience building and OKR planning."
"At Airbnb, we got tremendous utility from our in-house metrics tool, Minerva. Trace's unique approach extends beyond the goals of Minerva, serving automated "templates" for segment root-cause analysis, experimentation etc. - a next generation analytics and operations tool."